Completed final theses
The final theses listed below were (co-)advised by our professorship.
The list is compiled using the Research Information System of the TU Dresden (FIS). The sorting criterion for the list is the date of the theses. Unfortunately, the FIS does not include theses written before 2004.
Diffusion von Innovationen. Untersuchung der Diffusion einer gastronomischen Produktinnovation am Beispiel von Bubble Tea Shops in Deutschland.
Art der Abschlussarbeit
Diplomarbeit
Autoren
- Bergner, Laura
Betreuer
- Dr. Jan Glatter
Schlagwörter
Diffusion, Innovation, Innovationsdiffusion, Produktinnovation, Bubble Tea Shops
Berichtsjahr
2013