Managing the Multinational Company
Learning Objectives
Students will understand the unique challenges of managing international companies. They will be familiar with the specific issues involved in integrating international companies and will be familiar with the tools used to coordinate the activities of these companies. They will be familiar with tools for analyzing the international strategic positioning of companies and will be able to apply these tools to specific problems. They are familiar with theoretical concepts related to corporate internationalization processes and can translate these into strategic decisions. In addition, they have an overview of current research issues in the field of international business management.
Contents
a) Coordination Tools
b) Integration and Coordination in International Business Operations
c) International strategies at the intersection of localization and globalization
d) Internationalization processes as management challenges.