Jun 26, 2025
KIMed at the Corporate Design Kick-Off

Ein Team aus KIMed zu Gast bei Oberüber Karger
Well-founded, creative, forward-looking: what makes a strong design?
On June 26, KIMed reached another decisive milestone: the project kicked off today with the development of a well-founded, comprehensive corporate design and a coherent logo.
Today, our KIMed team was visiting the communications agency Oberüber Karger in Dresden. The ZMI is represented by the Dresden PI of the project, Dr. Eveline Prochaska, and the Head of Communications at KIMed, Dr. Claudia Heine.
On the agenda were the development of our logo, the selection of suitable colors, typography, icons and symbols for our mood board, the recording of target groups, the creation of a schedule and the development of our KIMed website.
The kick-off was very exciting, constructive and productive. We are looking forward to the next steps in the project and the launch of our logos!
➡️ KIMed is a joint project of Dresden University of Technology, Leipzig University and Mittweida University of Applied Sciences, which is co-financed by the European Union and the Free State of Saxony.
➡️ The aim of the project is to establish a secure and networked infrastructure for AI applications in medicine over the next three years. The focus is on the design of a protected research environment and concretely applicable AI demonstrators.
➡️ To the LinkedIn post: https://www.linkedin.com/posts/dr-claudia-heine-2b27b11a4_kimed-kimed-corporatedesigns-activity-7343974048684470273-7DbN?utm_source=share&utm_medium=member_desktop&rcm=ACoAAC_Q12YBoCc9PILuHR2JqsE_b84P9e-DlxQ

Ein Team aus KIMed zu Gast bei Oberüber Karger

Brainstorming zur Logo-Entwicklung