•Customer satisfaction •Customer requirements life cycle management •Customer integration management •Internal marketing •Customer communication •Price communication / negotiations •Marketing strategies •Technology marketing

A number of new standards affecting doctorates involving Florian Siems as first supervisor have been introduced in the sub-department since Florian Siems assumed the Chair. Please see the pages below for further details.

On the other pages you will find the current writing list of Prof. Dr. Florian Siems.