Praise to craftsmanship!
(interviewed in the year 2024)
Thomas Scheufler
Konstantin Scholz has a degree in architecture, is a master craftsman for signs and illuminated advertising, works in his father's advertising technology company, plans to take it over in the future and has created the new selfie/photo spot consisting of three XXL 3D letters at the Auditorium Center of TU Dresden.
Konstantin Scholz is the graduate of the month for July 2024.
| Profile | Konstantin Scholz |
| Degree program | Architecture |
| Faculty | Architecture |
| Study period | 2009-2017 |
| Current work | Technician in Marketing and Advertising |
Why did you decide to study at TU Dresden?
First and foremost, I wanted to study product design. However, I didn't pass the entrance exams at Bauhaus University in Weimar and Burg Giebigenstein in Halle at the first attempt. But as I really wanted to study and had already gained an insight into architecture undergraduate studies through friends, I decided to study architecture at TU Dresden.
What made you chose this degree program?
As I said, it was the first insights into the tasks of my friends' studies that helped me make my decision. In this degree program, I was able to pursue my interests and skills in drawing, physical representation and creative thinking. Because I enjoy these things, I was able to pursue them with passion and conviction. Particularly at undergraduate level, the fields of design, product design, architecture and art are still quite similar.
Who from research and teaching influenced you the most during your studies?
I have special memories of three professors. One of them was the Chair of Architectural Delineation with Dr. Tom Schoper and Prof. Niels-Christian Fritsche. They showed us – primarily through drawing – how proportions, spatiality, color, but also type and image are composed. We were taught these basics in a technical rather than a theoretical way, and my current knowledge of the possibilities and my understanding of representation is based on this foundation. I rely on this knowledge almost every day. Drafts, measurements and graphic explanations in meetings with customers and employees are easy for me thanks to this teaching. What's more, the Chair skillfully managed the balancing act from drawing spatial representations to digital three-dimensional tasks. The challenge of grasping and visualizing relationships through drawing was one of the most fulfilling parts of my studies. Another was Descriptive Geometry under Prof. Daniel Lordick. Here, we deepened our mathematical knowledge of architectural delineation, so to speak, and gained sound knowledge and confidence in reproducing three-dimensional shapes on paper. The icing on the cake was a course at this Chair on 3D modeling. It gave us the opportunity to gain an insight into the world. And last but not least, architectural history. Anyone who attended Prof. Hans-Georg Lippert's lectures could consider themselves lucky. The lecture hall was always jam packed.
Since January 2024, the 3D letters in XXL format have been a photo spot on the meadow behind the lecture hall center. It was created by Konstantin Scholz and his company.
Where are you employed today, and what are your responsibilities?
I work as an advertising technician in my father's company with the aim of continuing the business in the future.
What advice would you give to our current first-years?
If I could decide to study again, I would try to do a dual degree program. There is a lack of practical experience when you enter the professional world. This has a paralyzing effect and can sometimes feel like a step backwards. But it's just as difficult to go out and work alongside university. That's why I think a dual system would be ideal!
What do you remember most fondly about your time as a student?
Drafts, project work in spacious studios – back then in the old Fritz Foerster Building – with electricity, internet and what felt like 2m² of desk space to work on (among other things).
What was your favorite place on campus?
The studio in the old Fritz Foerster Building and the Auditorium Center.
What still has a lot of value for you today/would you like to have had more of?
Interrelationships from the teaching of architecture and the opportunity to present these or aspects of them makes my daily work easier. The faculty urgently needs large studios again (as of 2017) where students can work well. Options for dialog and space were no longer available as easily after the temporary closure of the Fritz Foerster Building. In my opinion, these things are essential for the future development.
What tips do you have for hitting the ground running in your industry?
Openness and interest in craftsmanship and craftspeople. Don't be afraid to once again take the step of maybe doing a master craftsman training course. That helped me myself a lot.
What connects you to TU Dresden today?
Memories of a wonderful time as a student and the pleasure of seeing the 3D letters recently built by Dresden Design in front of the HSZ.
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