Unit 7.3 Marketing and Relationship Management
Table of contents

Head of Marketing Projects
NameFrank Seidel
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C.101
01187 Dresden

Assistant Marketing Projects
NameAnke Richter
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C.102
01187 Dresden
Students are the heart of our university – from their initial application to graduation to their transition to professional life. We accompany them along this journey as prospective students, members of our university community, and alumni.
Student Marketing
Student Marketing coordinates measures for student recruitment across Germany and internationally. The team manages the Study Information System (SINS) and organizes the UNI LIVE and UNI-TAG information events. We are also responsible for projects, publications and websites as well as videos and social media content that serve to help current and prospective students get their bearings.
Detailed information about our fields of activity is available in the Internal Area of the website.
Contact

Student Marketing
NamePetra Hopke
team leader
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Raum C.106
01187 Dresden

Student Marketing
NameCarola Queitsch
Communication Manager
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C.107
01187 Dresden

Student Marketing Projects
NameKathrin Siegel
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C.106
01187 Dresden

Public Relations Advisor
NameMs Betty Baumann M.A.
Kommunikationsmanagerin
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C.108
01187 Dresden
Office hours:
only tuesdays and wednesdays

International Student Marketing & Recruiting
NameMs Julia Paternoster
Manager
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C.108
01187 Dresden
Alumni Relations Office
Anyone who wants to remain in touch with their alma mater and would like to keep informed about university happenings can contact the Alumni Relations Office and join our Alumni Network. Regular newsletters report on relevant developments, events provide an opportunity to network with new contacts, and dozens of international TUD alumni ambassadors are happy to help you with questions and ideas regarding their countries.Detailed information is available under After graduation.
Contact

Head of Alumni Relations
NameSusann Mayer
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C. 104
01187 Dresden

Coordinator International Alumni Relations
NameJeremiah Peterson
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C. 104
01187 Dresden
Co-Worker
NameMr Robert Kemnitz
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C. 103
01187 Dresden
Marketing Projects
Here you can find the contacts for central events at TUD, marketing projects and marketing products. The team organizes university-wide events, including the Dresden Science Night, construction milestone celebrations, university lecturer and emeriti gatherings as well as the New Year’s reception. It provides support in organizing central campaigns and publications (brochures, flyers, etc.) as well as managing the rental of the university’s two ballrooms.
Contact

Head of Marketing Projects
NameFrank Seidel
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C.101
01187 Dresden

Assistant Marketing Projects
NameAnke Richter
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C.102
01187 Dresden
Communication Manager
NameSteffi Eckold
Send encrypted email via the SecureMail portal (for TUD external users only).
Directorate 7 - Communication and Marketing
Visiting address:
Nöthnitzer Str. 69, Room C.102
01187 Dresden
Deutschlandstipendium
With the Deutschlandstipendium scholarship, TU Dresden promotes talented, high-performing students with exceptional personal achievements who also display a dedication to social involvement. The scholarship comprises a monthly grant of 300 euros – 150 euros of which is financed by the federal government and the other 150 euros by sponsors (e.g. companies, foundations or individuals). The scholarship recipients, the sponsors and the members of the university form a special network dedicated to strong ties and long-term collaboration. Students and sponsors can find more information on the TUD web page about the Deutschlandstipendium.
The Marketing Projects team manages the University Executive Board event venues. You can find detailed information and download the necessary documentation via the link to: